Loyalty Program

calgary contest with badge

The Canadian Wildlife Federation wants you to get outside, connect with nature and enjoy the wildlife that surrounds you. Helping to conserve Canada’s wildlife has been our mandate since CWF was founded in 1962, and we need your help to keep our nation’s wildlife and natural spaces healthy. Our Fundraising Loyalty Program is designed to thank all of our supporters for participating. This program is available for individuals only. Teams are not eligible to participate, but individuals who achieve the milestones will qualify. Schools that want to participate on behalf of the entire student body can register through the School Fundraising page.

How the Fundraising Loyalty Program Works:

Reward badges are awarded at four LOYALTY PROGRAM achievement levels:  WILD WANDERER ($50), WILD EXPLORER ($100), WILD Protector ($150) and WILD Champion ($200).

If you raise $100 you receive a free year-long subscription to Canadian Wildlife magazine. If you raise $150 or more, you are awarded a CWF T-shirt custom designed to celebrate Canada's 150th! If you raise $200 or more, you become a WILD Champion, and will receive a certificate of acknowledgement and a numbered print from Canadian artist Pierre Francis Surtes called Artic Springtime – Polar Bear.  The WILD Champion who raises the highest total fundraising amount for the 2017 Walk for Wildlife is instantly eligible to win our grand prize - coming soon in 2017! 


Fundraising Loyalty Program Reward Levels:*

If you would like to provide incentives and prizing for future years please contact CWF.

Participants in Walk for Wildlife will receive the following rewards, based on the amount they raise during Walk for Wildlife. These prizes are generously provided by our Walk for Wildlife sponsors.

What is a Milestone Badge? For each reward level achieved, you will receive a Milestone Badge on your personal fundraising page. You can share this badge with your network and use them to help you reach your next milestone.



Earned your first milestone badge.


Congratulations. You have achieved WILD Explorer status. You’re half way there. You earned your second milestone badge and a free subscription to Canadian Wildlife magazine


Congratulations. You are a WILD Protector. You will now also receive a CWF T-shirt custom designed for Canada's 150th!                                                      


Congratulations. You have achieved WILD Champion status. You will also receive a certificate of acknowledgement from CWF and a numbered print from Canadian artist Pierre Francis Surtes called Arctic Springtime – Polar Bear. You are also eligible for our grand prize.

Top Fundraiser

The top individual fundraiser will win a grand prize - coming soon in 2017!

Tax Receipts: Gifts received qualify for tax benefits! Canadian residents who give through this program will receive tax receipts for their gifts by June 30, 2017.

*For full details, see the terms and conditions. No purchase necessary. The Fundraising Loyalty Program can be achieved through online and offline donations. Funds must be submitted by mail or online to the Canadian Wildlife Federation by 11:59pm ET on April 30, 2017 to be eligible to qualify. The top fundraiser will be determined in May 2017.

Reward Redemption and Shipping:

As a participant in the Fundraising Loyalty Program, you must register online to ensure you receive your rewards.

Team fundraising does not qualify for rewards. Individuals within a team are eligible to participate in the Fundraising Loyalty Program based on their personal fundraising page achievements.

T-shirts will be shipped to the address recorded at time of registration after May 1, 2017 and before June 30, 2017. The grand prize will be awarded after April 30, 2017 based on all online and offline fundraising efforts. The winner will be contacted in May 2017.

Important Shipping Information:

  • Shipping address provided upon registration will be the address used to ship the reward.
  • The shipping address provided cannot be a P.O. Box.
  • The shipping address must be located within Canada.
  • The shipping address must be a location that is accessible between the hours of 9 a.m. and 5 p.m.
  • If you do not receive your reward by June 30, 2017, you may contact CWF at:

Canadian Wildlife Federation
c/o Walk for Wildlife Coordinator
350 Michael Cowpland Drive
Kanata, Ontario K2M 2W1

1-877-599-5777 x217

Offline and Online Donation Totals:

All offline donations received within the allotted time period (before April 30, 2017) that are attached to a personal fundraising page or individual on a team page will be counted towards the Fundraising Loyalty Program. These totals will be updated online by April 30, 2017. All donations received after April 30, 2017 will be graciously accepted, but unable to count towards the final team or individuals fundraising efforts.


Important! For your offline donations to count towards your fundraising total, please include the printable donation form with your cheque. If we do not receive this form with your cheque, we unfortunately cannot count the amount towards your milestones. You can also find the form in your participant centre.

Walk for Wildlife